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BERTHA Marketplace
Become a BERTHA vendor

Start prepared

Your merchant onboarding guide

Review the guide before submitting your application to understand the standards, setup steps, and support available to BERTHA merchants.

Merchant Onboarding Guide

A practical guide to getting your BERTHA storefront ready for customers.
Download guide

Vendor Application

Sell to the World from Anywhere the African Diaspora Resides.

Join hundreds of African and diasporan vendors already reaching global customers through BERTHA Marketplace.

About BERTHA Marketplace

BERTHA connects shoppers with products from Diasporan-owned Merchant Vendors through the BERTHA Marketplace — a 100% proprietary design built and owned by BERTHA.

Soft Sales Launch: Nov 26, 20262027 Pilot: U.S., Africa & Caribbean2028: Full Global Launch

Simple Process

How It Works

01

Apply Online

Fill in the application form below. It takes less than 5 minutes and there are no fees to apply.

02

We Review

Our team personally reviews every application within 2–3 business days and may reach out with questions.

03

Start Selling

Once approved, set up your storefront, list your products, and start reaching global customers.

Why Sell on BERTHA

Everything You Need to Grow

Global Reach

Sell to diaspora shoppers across 50+ countries who are actively seeking authentic African products.

Zero Upfront Fees

No listing fees or setup costs. You only pay a small commission when you make a sale.

Trusted Platform

BERTHA verifies every vendor so buyers shop with confidence — boosting your conversion rates.

Multi-Currency Payments

Accept payments in NGN, KES, ZAR, GBP, EUR, USD and more through our integrated payment rails.

Vendor Dashboard

Manage your listings, track orders, and view analytics from a single intuitive dashboard.

Community & Support

Access training, mentorship, and a network of fellow African entrepreneurs building global brands.

Apply Now

Vendor Application

Complete the form below and our team will review your application within 2–3 business days. Questions? Email merchantvendors@bertha.info

  • Free to apply — no upfront costs
  • Reviewed personally within 2–3 business days
  • Join global vendors already on BERTHA
  • Reach diaspora shoppers monthly

Include country code. Used for identity verification only — not shared publicly.

Typical units on hand per SKU at any given time.

Where orders are packed and dispatched from.

Business Identity & Verification

(required for compliance review)

BERTHA conducts Know Your Business (KYB) checks on all applicants. This information is used for compliance purposes only and is never shared publicly.

Used to determine your compliance pathway under BERTHA-CSOSO-KYB-001.

Company registration, business name, or trade licence number issued by your country's registrar.

@

Principals & Beneficial Owners *

List all individuals who own 25% or more of the business, or who exercise significant control. Required under BERTHA-CSOSO-KYB-001 and OFAC-001 screening obligations.

At least one principal is required. Click "Add Principal" above to add the business owner or primary controller.

How do you plan to sell on BERTHA? *

Number of distinct product lines you plan to list.

BERTHA is a marketplace for African and diaspora businesses. Tell us about your connection.

Team Members

(optional)

Add colleagues who will also need access to your vendor portal. Each person will receive an invitation email to set their own password when your application is approved.

If a BERTHA Ambassador referred you to BERTHA, please enter their personal code here so they receive credit.

We review every application personally. Expect a response within 2–3 business days.